THE LABYRINTH

The Labyrinth extended play was inspired by a trilogy of esoteric sci-fi/fantasy films that deeply influenced the Toronto based cinematic rock band, 5th PROJEKT. At the core of these classic films, ancient technology involving the human body is occulted.

A 10″ limited edition transparent vinyl was designed. A companion 33-page softcover, Ancient Technology: Handbook for the Recently Released was laid out. This served to explain how the album artwork itself can be used as a functional tool to alter human consciousness. It also explores the esoteric foundation of the films. The black & white theme of the progenerative polarized duality of nature present in each story line informed the colour palette. This symbolic approach was carried across merchandise, physical promotional & online marketing collateral, and responsive one-page website. Additionally, it influenced the direction of the fast-paced music video for the single, The Labyrinth. The production was filmed in one day and edited in a week.